9 Şubat 2008 Cumartesi

EXAMPLE OF A SPIDER BLURB

Not only does the spider blurb above target “graphic design
magazine’ it also describes just about every aspect of the site it is
referencing. You could almost call a Spider Blurb an enhancement to
the pages meta description.
The above spider blurb appears at the bottom of the home page below
the main content, it does not interfere with the human visitors but it
feeds the search engine spiders visiting the web page. If a human
visitor reads it, it makes sense to them but is not a primary part of the
web page for the human visitor. I used the keywords in the Meta title
in the spider food blurb, and I used the keywords in such a way that
they will produce quite a few variations of the keyword and keyword
phrases are being targeted.You do not want to repeat the same keywords or phrase repeatedly
because this is a form of search engine spam, so be creative and
creative an informative paragraph using the keywords or phrase as
much as possible. I generally structure the blurb so that I use ever
combination both forwards and backwards. Being that it is actual
content and is very relevant to the pages content, it actually adds
relevance to the page.
Page header and footer text spider blurbs can be repeated across all
pages of your website. They work well, but not as well as the spider
food blurbs do. This is because it appears on all pages of the website
it becomes more generic in terms of relevancy, as it appears on all
page content versus being on only one page where you can target the
keywords and keyword phrases better.

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